Business Analyst


Business Analyst is an academic and research journal of India's pioneering institution Shri Ram College of Commerce. The journal endeavour to disseminate knowledge in the area of business, economics and management. It aims at promoting research in these areas and encourages empirical and inductive writings. It is catalogued in the ‘Library of Congress’, Washington, D.C.

Business Analyst is a refereed and reviewed journal, published twice a year in the month of March and September and is listed in Ulrich's International Periodicals Directory.

1. The article should be original and not published or presented in any public forum.

2. The editorial board is the apex authority to take all decisions related to publication of articles Business Analyst. The decision of the editorial board shall be final and binding.

3. Last date for receiving articles is 10th July for November issue and 10th Jan for March Issue.


Ajay S.Shriram

Chairman, Governing Body


Dr. R. P. Rustagi


Dr. Santosh Kumar

Department of Commerce, SRCC


Phone: +91 9911426837

Associate Editors
Dr. Anil Kumar
Dr. Abhay Jain
Dr. Pankaj Chaudhary
Ms. Renu Bansal
Ms. Monika Bansal
Mr. Harendra Nath Tiwari
Editorial Advisory Board
Dr. J. K. Thukral
Dr. Kuljeet Kaur
Mr. Linesh V.V.
Mr. Rajiv Jha
Dr. Ravi Sharma
Ms. Santosh Sabharwal
Mr. Saumitra Kumar Chaudhury
Review Panel
Aditya Bhattacharjea Professor, Department of Economics, Delhi School of Economics, University of Delhi
Arup Mitra Professor, Institute of Economic Growth, University of Delhi
C.P. Gupta Professor, Department of Financial Studies, South Delhi Campus, University of Delhi
K.V. Bhanu Murthy Professor, Department of Commerce, Delhi School of Economics, University of Delhi
M. Damodaran Former Chairman, SEBI, UTI and IDBI
Nawal Kishore Professor, School of Management Studies, IGNOU, New Delhi
Madhu Vij Professor in Finance, Faculty of Management Studies, University of Delhi


Mohhamad Altaf Khan Professor, Department of Commerce and Business Studies, Jamia Millia Islamia, Delhi
P. K. Jain

Professor, Department of Management Studies, IIT, Delhi

Parthapratim Pal

Professor, Indian Institute of Management, Calcutta

Ramesha K.

Professor, National Institute of Bank Management, Pune

Surender Kumar

Professor, Department of Economics, Delhi School of Economics, University of Delhi

Suresh Aggarwal

Professor, Department of Business Economics, South Delhi Campus, University of Delhi

Vijay Prakash Ojha

Professor, Institute of Management Technology, Ghaziabad

Atul Sood

Associate Professor, Centre for Studies of Regional Development, Jawaharlal Nehru University


Format / Style:

1. Paper should be submitted online. A declaration that the paper has not been published or submitted for publication elsewhere needs to be sent along with the article.  The paper should not have been presented in any seminar.  It is to be typed on A4 size paper and double spaced. The length of the paper normally should not exceed 6000 words including end notes and references. The font size should be 12 and should be in Times New Roman.

2. The soft copy of the manuscript is to be sent through email at or This version is required to be in MS-Word-2010. Paper without a soft copy shall not be accepted.

3. Format of the article on the front page should be:

i) Title

ii) Name(s) of the contributor(s)

iii) Abstract, and iv) Introduction..

4. The designation of the author(s) should be mentioned in footnote style on the first page of the article.

Executive Summary/Abstract:

It should capture the essence of the article and entice the reader. Abstract should typically be of 100-200 words. It should be in italics.


Endnotes should be serially arranged at the end of the article well before the references and after conclusion.

Table / Figures:

The first letter of the caption for table, figure and graph should be in capital letter and the other words to be in small letter, e.g. Table 1


The contributors are advised to follow Harvard system of citing the in-text references. References actually citied should be placed immediately after endnotes in accordance with the following examples:

Bhagwati, Jagdish. 1995."U.S. Trade Policy: The Infatuation with Free Trade Areas."In The Dangerous Drift to Preferential Trade Agreements, ed. Jagdish Bhagwati and Anne O.

Krueger. Washington, D.C.

Bhagwati, Jagdish, and T.N. Srinivasan. 2002. "Trade and Poverty in the Poor Countries" American Economic Review 92(2), 180-3.

International Monetary Fund. 1998.World Economic Outlook, Financial Crisis: Causes and Indicators, Washington, D.C.

Book Review:

Book Review must provide the following information: name of the author, title of the book, place of publication, year of publication, name of the publisher, number of pages (Roman and Arabic figure to include preliminary pages), and price with binding specification (soft or hard).


The copy of Business Analyst can be subscribed by the readers.  The price of annual volume – Two issues is INR 500 (within India) INR 1500 (overseas).  The subscription should be remitted through demand draft in favour of “Principal, Shri Ram College of Commerce” payable at Delhi and addressed to Editor, Business Analyst, Shri Ram College of Commerce, Maurice Nagar, Delhi – 110 007.

Communication with respect to subscription & circulation can also be sent at or



Institutions who publish research journals can also get a copy of Business Analyst on exchange basis. Request for starting exchange of journal can be sent to The Editor, Business Analyst, Shri Ram College of Commerce, Maurice Nagar, Delhi – 110 007.

Author Paper Title
Pankaj Choudhary Testing of CAPM in Indian Context
Asha Rani, Narain and Swati Dhawan Determinants of Leverage Decision of Indian Firms: An Empirical Study
Neharika Sobti Revisiting CAPM and Fama French Three Factor Model in Indian Equity Market
Nawang Gialchhen Financial Evoultion of OICL: An analysis
Sumninder Kaur Bawa and Samiya Chathha Distribution Channels of Indian Life Insurance Industry: Understanding Customers' Awareness
Astha Dewan, C.S. Sharma and J.P. Sharma Relationships between grant of ESOPs and Culture: An Empirical Study
Manoj Kumar Sinha Structural Change in Composition of India's Export during Post-Economic Reform Period


Manisha and Sandeep kaur Changing Pattern of India's High Technology Exports: A Study of competitiveness of Pharmaceutical Products
Shivan Sarpal

Towards the Development of Insights into Board Functioning-Firm Performance Relationship in Indian Corporate Sector: An Analytical Approach

A.J.C. Bose and S. Pratap

Value Chains and Worker Illfare: Some Comments

Rajdeep Singh, Manpreet Kaur, Prabhjot kaur and Kanwaljeet Singh

Understanding Students' Preferences for Higher Educational Institutions: A Conjoint Analysis Approcah

Jyoti Gupta and Manish Madan

An Empirical Study on Financial Literacy Level of Salaried Females in Digital Era

Book Reviews
Reviewed By Book Reviewed
A.J.C. Bose Environmental and Natural Resource Economics: A Contemporary Approach
Aasheerwaad Dwivedi Saving The City: The Great Financial Crisis of 1914
V.V. Linesh What Money can't Buy: The Moral Limits of Markets
Harendra nath Tiwari Financial Management Practices in India

2015 Vol 36 Issue 1

2015 Vol 36 Issue 2

2014 Vol 35 Issue 2

2014 Vol 35 Issue 1

2013 Vol 34 Issue 2

2013 Vol 34 Issue 1

2012 Vol 33 Issue 2

2012 Vol 33 Issue 1

2011 Vol 32 Issue 2

2011 Vol 32 Issue 1

2010 Vol 31 Issue 2

2010 Vol 31 Issue 1